Famously asked by Juliet Capulet to Romeo Montague in William Shakespeare’s Romeo and Juliet, this well-known line asks us to consider how names influence and shape our lives. In our star-crossed lovers’ case, it didn’t end well. But fictional characters aren’t the only ones who are right to be asking this question, and it’s one […]
Take fifteen minutes to yourself and peruse Jean’s images of the built environment. A Purpose-Driven Gallery What do you see when you look? As an author and advisor to architectural firms of all shapes and sizes, noticing the built environment comes naturally to me. Whether its quirky design or the way light bounces off a […]
Jean Leathers presented “Cultivate Relationships That Lead to Revenue” to a full-house at the AIA National Conference on Architecture in June Cultivate Relationships That Lead to Revenue Successful designers and architects inevitably grow through promotion to become responsible for bringing in revenue. Yet the training, mentoring, and guidance needed to be comfortable and skillful at […]
Cultivate Relationships that Lead to Work, presented virtually by Jean Leathers between 4/23/2021 – 5/25/2021. https://portal.aaa.ab.ca/AAA-Member/AAAMember/Event_Display.aspx?EventKey=Banff2021 Cultivate Relationships that Lead to Work Bringing in business isn’t well taught in an architect’s education. Nor are most firm’s skilled at mentoring. Whether project manager, principal, firm owner, or sole practitioner, if you’re responsible for generating revenue, this […]
Cultivate Relationships that Lead to Work, presented with CEO Eric Roberts of Knit. This event was cancelled due to Covid-19. Cultivate Relationships that Lead to Work “What are you going to do to bring in work?” Successful architects inevitably face this unnerving question as promotions shift focus from practicing architecture to the business of architecture. […]
During this presentation, we’ll explore a 4-step process that helps architects to be clear about their firm’s position, how positioning drives meaningful strategy, how strategy then leads to claiming expertise in the marketplace and market space, and how to cultivate trusting relationships that lead to work.