• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
Practice Clarity

Practice Clarity

  • Book
  • About
    • Consultancy
    • Jean Leathers
    • Testimonials
    • FAQ
  • Services
    • Business Consulting
    • Practice Clarification
    • Position Statement
    • Build Business Plan
    • Business Development
    • Presentation Improvement
    • Speaking
    • Workshops
  • Blog
    • January 2016
    • April 2015
    • May 2014
    • August 2013
    • May 2012
    • October 2011
    • September 2012
    • June 2011
    • January 2010
  • News
  • Gallery
  • Contact

Blog

Practice Clarity is dedicated to helping architects grow their businesses. One way we do this is by publishing content-rich newsletters and blog articles. We share our best thinking about what it takes to build an architectural practice so that the broadest audience can benefit from our help. If there's a topic you'd like us to address, send us a suggestion.

Bring in New Business | June 2011

Phase 1: Unaware

Understand and learn how to properly meet the psychology of the unaware to establish a relationship with a client to be.

Bring in New Business | June 2011

Phase 2: Aware

Once a client to be views your firm as a helpful resource, where the balance of the relationship is 50-50, learn how to inspire them to take action.

Bring in New Business | June 2011

Phase 3: Intent

“Psychology of the Intent” is the phase that architects tend to make the biggest mistake in nurturing the relationship with a client-to-be. Learn how to handle this potential relationship with assurance.

The RFP Process | January 2010

Get In Front of the RFP Process

“They had it wired.” That’s what we say when another firm wins work we didn’t secure. So what does “they had it wired” mean? To have a job wired means that the winning firm had nurtured the relationship with the client over time, had been of help, and had learned about the project before

  • « Go to Previous Page
  • Go to page 1
  • Interim pages omitted …
  • Go to page 4
  • Go to page 5
  • Go to page 6

Primary Sidebar

Browse More Newsletters for Architects

  • My Enduring Wish for Architects | January 2016
  • Build Trusting Relationships | April 2015
  • 4 Types of Management Statements | May 2014
  • Question Skillfully | August 2013
  • 4 P’s of Marketing, Part 2 of 2 | September 2012
  • 4 P’s of Marketing, Part 1 of 2 | May 2012
  • The RFP Process in 7 Steps | October 2011
  • Bring in New Business | June 2011
  • The RFP Process | January 2010
  • Cultivate Relationships That Lead to Work: For Architects & Designers
Practice Clarity
Helping Architects Build Business